More proof that Klout is ridiculous…

Big_Ben_Block has more than 141,000 followers on Twitter, most of them ironic. The only tweets sent out by that handle involve the word ‘BONG’ a number of times. Very droll.

However more interestingly the Klout score of Big_Ben_Clock at time of writing was 68 (‘highly influential’), and notes that apart from London and England, it is an authority on drugs. There must be a gag there somewhere, but I can’t find it.

If there was any further proof needed that Klout’s metrics are primivite, primeval and pathetic, I’m waiting to hear it… or as my more earthy mates would say: Leave it out, Klout.

* Thanks to The Media Blog and Hannah Emanuel for pointing out this story.

Monty (630 Posts)

Monty Munford has more than 15 years' experience in mobile, digital media, web and journalism. He is the founder of Mob76, a company that helps tech companies raise money and exit. He speaks regularly at global media events with a focus on Africa, writes a weekly column for The Telegraph, is a regular contributor to The Economist, Wired, Mashable and speaks regularly on the BBC World Service.


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About Monty

Monty Munford has more than 15 years' experience in mobile, digital media, web and journalism. He is the founder of Mob76, a company that helps tech companies raise money and exit. He speaks regularly at global media events with a focus on Africa, writes a weekly column for The Telegraph, is a regular contributor to The Economist, Wired, Mashable and speaks regularly on the BBC World Service.