Orange brings NFC mobile services to this year’s French Open tennis tournament

The creeping ubiquity of Near Field Communication (NFC) comes a little closer today with its deployment at this fortnight’s French Open tennis tournament at Roland-Garros.

Mobile operator Orange will be demonstrating NFC technology on its stand in the Allée Suzanne Lenglen and at other sites within the stadium. Mobile users will be able to pay for shopping, to store their loyalty cards and even to use public transport.

Visitors to the tournament will also be able to test the payment system at the restaurant Les Jardins de Roland-Garros as well as download the Orange Roland-Garros application.

All of which will be tested next Thursday by your correspondent when he attends the semi-finals of the tournament… as a guest of Orange.

I’ll do my best to be as non-partisan as I can but, as I’m sure you all know, there’s no such thing as a free invitation to a marque tennis tournament.

Orange brings NFC mobile services to this year's French Open tennis tournament

The creeping ubiquity of Near Field Communication (NFC) comes a little closer today with its deployment at this fortnight’s French Open tennis tournament at Roland-Garros.

Mobile operator Orange will be demonstrating NFC technology on its stand in the Allée Suzanne Lenglen and at other sites within the stadium. Mobile users will be able to pay for shopping, to store their loyalty cards and even to use public transport.

Visitors to the tournament will also be able to test the payment system at the restaurant Les Jardins de Roland-Garros as well as download the Orange Roland-Garros application.

All of which will be tested next Thursday by your correspondent when he attends the semi-finals of the tournament… as a guest of Orange.

I’ll do my best to be as non-partisan as I can but, as I’m sure you all know, there’s no such thing as a free invitation to a marque tennis tournament.

The Orange EUFA EURO 2012 app spells the end of the football tournament wall chart

Orange and UEFA have launched the only Official UEFA mobile app for this summer’s Euros across eight platforms and in 11 languages.

The app is free and includes geolocation and augmented reality features. Fans will also be able to share content from the app on Facebook and Twitter as well as view premium video hightlights.

Morevoer, for those lucky enough to attend the tournament, visitors to Poland and Ukraine can use the app for information about the cities they’re visiting, information about the stadiums and all-important travel information.

This is all very well, and I can report that the app can do just about anything, but somewhere deep inside me something stirs.

Yes, it’s the memory of the scruffy print wall chart Sellotaped to the fridge looks as it has been consigned to the past, rather like England’s 1966 World Cup tournament.

Tempus fugit, tempus fugit

Orange signs up Sony Mobile as handset partner for UEFA EURO 2012™ (#football)

If you hadn’t noticed there is a big sporting event in London this summer, but another tournament is also taking place before the Olympic baton is handed over in July.

In June UEFA EURO 2012™ kicks off (boom-boom!) in the Ukraine and Poland, and official sponsor Orange has announced that Sony Mobile will be the global handset partner for the event. Continue reading