The US internet porn industry continues to get bigger and bigger

This contribution is by regular contributor and hip-hop technology legend Mike Johns, President of Digital Mind State who tweets here

“Thanks to my iPhone and its high speed internet connection, I can email text, play video games and watch PORN all in the middle of the day!” – Comedian Katt Williams

The ability to access pornography has grown exponentially. Porn is now viewed around the clock with no separation between night and day. Americans, Europeans, Russians and Asians alike have a love affair with porn.

It consistently ranks in the top ten topics for Internet searches and Business Insider claims there are more than 26 million porn web sites with 40 million regular consumers of online porn in the US alone.

Many people don’t realise that adult entertainment has been responsible for some of the biggest technological shifts in their living rooms over the past 20 years. These days the same push that the porn industry contributed to the advancement of digital technology has now come to pep up an ailing industry.

Gone are the days of super(porn)stars such as Jenna Jameson, amateurs are now gaining ground. Thanks to the low cost of HD cameras, amateur porn can be uploaded easily to sites such as YouPorn and Porn Hub in the same way mainstream videos are uploaded to YouTube.

The future of the industry lies in the ability for viewers to call into a show and request whatever he/she fantasies about and have it performed. Before Instagram, Twitter, Facebook and YouTube there was Playboy’s Night Call.

The show was probably the first interactive TV programme. Night Calls was a live phone-in program where viewers were invited to call in and discuss sexual issues — usually fantasies.

The show’s hosts were invariably female porn stars, who depending on the nature of the call, would interact with the caller while performing (non-explicit) acts such as playing with sex toys.
Viewers could engage with the show in real time.

At the end of the show the host would direct viewers to their personal website where they could get all the extras the site offered for sale. Night Calls was broadcast on Playboy TV from 1995 to 2007 and is the business model porn will have to adapt in order to monetise its business.

Adult entertainment experts are now anticipating mobile smart phones and tablets to overtake PCs and laptops as the primary consumption device for XXX-rated content. eMarketer estimates that there will be 54.8 million tablet users by the end of 2012 and 89.5 million by 2014.

As a result of this widespread adoption, mobile video will see an exponential growth in usage. Mobile videos will grow by 98 percent in 2013. Strategy Analytics predicts that smartphone numbers will reach the billion mark in the next three years.

What about TV? “Moving forward, I think it’s going to be all about IPTV. When your TV and computer becomes the same thing, I think it’s an absolute game changer,” says Steven Hirsch, co-founder of Vivid Entertainment.

Adult entertainment model Jasmine Mai told the BBC: “The adult industry is bigger than every professional sport combined. The sex industry is estimated to gross $12 billion in the United States and more than $57 billion worldwide.”

The digital age has made it easier to track politics, business, sport, look up anything about the world in seconds, and watch pornography at the click of a button. The future of interactive porn could be understood as trying to create a more immersive or interactive sexual experience.

Sex shaped the Internet as it exists today. Whether you call it adult content, smut, erotica or pornography; whether you consider it disgusting or titillating, the facts are clear that without business and technical pioneers in the online sex business, the internet would never have grown so big so quickly.

The Internet Porn Industry is by far the largest and fastest growing online industry in the world-

* Every second $3,075.64 is being spent on porn
* Every second 28,258 Internet users are viewing porn
* Every second 372 users are typing adult terms into search engines
* Every 39 minutes a porn video is being created in the US
* Every second more than $3,000 is being spent on porn
* 12% of all Web sites are porn
* 35% of all Internet downloads are porn
* Every second 28,258 Internet users are viewing porn
* 89% of porn is created in the US
* 260 new porn sites go online daily
* Daily porn search engine requests comes to a staggering 68 million, this is 25% of the total search engine request being made on the internet worldwide every single day

Mike Johns (13 Posts)

Mike Johns is the Founder and President of Digital Mind State formerly known as UrbanWorld Wireless, the Los Angeles based company that bridged wireless technology and hip-hop culture. Mike Johns is the driving force behind the Digital Mind State brand, responsible for planning, business development, marketing and the company expansion.