Juggle Jobs and Accountancy Cloud have announced a partnership to ‘address the growing number of startups that request high-quality flexible CFOs to work alongside their accountancy solution’

Many of Accountancy Cloud’s clients are at a growth stage where the need for a CFO to provide strategic direction and manage the relationship with Accountancy Cloud exists, but the budget for hiring does not. Accountancy Cloud is a challenger accountancy service using Open Banking and real-time financials to improve financial visibility.

Blending software and flexible staff, Accountancy Cloud offers best-in-class, personalised services to their customers, without the expensive fees associated with outsourced accounting firms.

It has built smart AI and machine learning technology to restore order to clients’ books, handle taxes and track cash. This, combined with a team of skilled finance professionals, means Accountancy Cloud provides a service that matches their customer base, who are naturally disruptors themselves.

Similarly, Juggle is a provider of experienced professionals to progressive startups. Its flexible hiring and management platform combines intelligent AI with the best of the human touch giving companies a curated experience expected in Executive Search, but without the price tag.

Accountancy Cloud approached Juggle after using the platform to hire inflexible professionals themselves, as they have a network of more than 45,000 flexible professionals, 50% of whom are within the finance and accounting vertical.

Alongside the community of professionals, they have a hiring and management platform that allows companies to find, onboard, pay, and manage experienced flexible staff at a fraction of the cost of traditional executive recruitment.

Wesley Rashid, CEO of Accountancy Cloud said: “The companies we work with are often in need of a CFO, both to manage the relationship between us and them and also to curate the financial strategy. However, the bulk of these companies are at growth stages and so finding and affording senior financial hires can be somewhat out of their reach.

“Accountancy Cloud used Juggle to find, hire and pay a number of our flexible staff and the process and outcome could not have been better, therefore a partnership in order to provide a much-needed service to our clients was a no-brainer.”

As well as partnering with Accountancy Cloud, Juggle recently published a guide to help start-up businesses make the right choices about hiring a CFO. The e-book Hiring a Part-time CFO: A Founder’s Handbook, is available FREE to download here.

Romanie Thomas, CEO of Juggle, said: “Eventually, all start-ups will outgrow their original accounting function and in order to approach scaling that up they must first outline their eventual needs.

“Knowing this is the first step in developing a role that can adjust and grow with the business. Having top tier talent on a flexible basis is the most sensible decision a startup can make.”

London-based games monetization company Admix has expanded its commercial team with two major hires in the US and EMEA.

These two appointments are the first part of Admix’s expansion plan in 2021 that will see the company double in size from 40 to 80 staff, following a $8.5 million Series A round in 2020.

Michael Silberberg, based in New York, is joining as VP Global Agency Partnerships after 14 years with Google across three continents, notably in London, where he spent five years as the head of global platforms leadership for WPP, Dentsu Aegis and other agencies.

In his most recent role, he served as the cross-functional leader across the entire WPP-Google relationship. Other previous responsibilities at Google included ecosystem development in Sub-Saharan Africa as well as leading demand generation in the wake of the DoubleClick acquisition.

“Since I was a kid reading William Gibson, I’ve been excited by the prospect of ads engaged with immersive digital environments. I can’t wait to drive growth of Admix’s ecosystem that enables game developers to monetize their virtual environments with in-play engagements for gamers,” he said.

Moreover, Alex Faust is joining as EMEA VP AdSales. Alex spent five years at Spotify, most recently as global leader of its international ad sales and brand partnerships team. Previously he spent seven years at Microsoft across UK and Global roles, most recently as sales leader of the multinational team, at the time part of Microsoft’s Global Accounts and Agency org.

“With gaming top of the league for audience engagement, we are witnessing the next big shift in media. In-play brings real value to all: brands, game creators and audiences, so the road ahead is incredibly exciting,” said Faust.

Silberberg and Faust will build out and lead the commercial teams across EMEA and the US, taking Admix’s new products to market with agencies and brands.

“In 2021 every brand is looking at leveraging gaming to reach their users in new ways, so now is the time for Admix to expand commercially. I couldn’t be more excited to have Alex and Michael join us to lead our efforts with brands and agencies globally,” said Samuel Huber, Admix CEO.

Admix was founded in 2018 and pioneered in-play, a monetization solution enabling game developers to monetise via data-driven product placements integrated inside gameplay, which are non-intrusive and provide advertisers with a new way to engage their audience while they play.

Advertisers can buy this unique inventory 100% programmatically via platforms such as DV360, TheTradeDesk or Xandr and target an engaged audience playing games at scale.

In 2020, the company has seen hypergrowth, its SDK now integrated with more than 300 games, and having seen 800% revenue growth across the year from unprecedented inbound and direct sales.