Making The Cake Bigger: Q&A, Jeff Green, Founder 


Welcome to Mob76 Outlook and our readers, Jeff Green

No worries. Very happy to be here, thanks for the invitation.

We’ll go into your career later, but you’ve launched a new podcast?

Yes, Indeed. The Making The Cake Bigger podcast brings real people with different stories, backgrounds and experiences into the investment committee room.

This is an environment that includes all humans, not just those born in the right place at the right time and where the next founders of Google, Facebook or OpenAI will emerge.

Making The Cake Bigger is a podcast that sets out to solve the problem of how to get a broader diversity of people into both public and private organisations by harnessing a more diverse set of experiences to bring greater innovation and ingenuity.

We want to help solve the world’s problems by giving everybody a slice of the cake, not just the Fat Cats who have been eating too much for too long.

What are the current problems it is addressing?

It starts with educating and shining a light on inequality whether that be financial, health, sport, gender, race or social and how to raise the tide for all.

The investment sectors of private equity, hedge venture capital and government institutions must bring ‘different thinking’ talent into the investment committee rooms and will produce better innovation, better products for wider markets and bigger financial returns. 

We want to bring more financially disadvantaged people into the sector of responsible investing, changing the face of the investment committee room to people from the so-called wrong side of the tracks and not based on what school they attended or their parents’ network or wealth.

The next founder of SpaceX/Amazon/Meta/OpenAI/Google will come from unexpected places, ones that were previously excluded.  

 No small task, how do you plan on going to do this?

I am a very experienced angel investor and as a man of colour I am familiar with the issues faced as an immigrant over the last 50 years and starting at the bottom of the career ladder. 

I had to do it the hard way, but I’m now in a position to give back. The podcast is the figurehead of my foundation and the mission is simple. More education of opportunities and access to those opportunities in a fair, transparent and scalable way.

So you focus on diversity essentially?

I’m not a great fan of that word, I think it’s over-used. While diversity has become the buzzword for bringing all types of people into the working world, it is more than that. 

While it is easier now for people of all backgrounds to be embraced by working practices and employment, there is still a huge lack of financial equality in spite of diversity improvements and too many are currently not part of the decision-making process. 

In the world of investing, more women founders from the emerging world seeking investment, are asked more negative questions and often in lower margin, lower-risk businesses. We need to get better and fairer at helping more diverse founders being funded. 

We need to avoid Groupthink; that is the mission here. The old boys’ network is dead. The decision-makers and changemakers of the new world are coming from different places that are not incestuous, familiar and same. The old model is no longer fit for purpose; the world has moved on.

So what do you think constitutes fairness and success?

There is an emerging body of research looking at what determines success, the role of luck and circumstances, and how this is linked to inequality and equality of opportunity.

This is very much a ‘live’ and emerging area as researchers develop new techniques and access to a greater number of data sources and is likely to be significant in terms of our understanding of ‘what works’ to improve ‘fairness’ or greater equity at a societal level.

Moreover, most researchers and social scientists agree that policy matters in terms of inequality – it is always a political choice with policy design significantly influencing the scale and nature of inequality.

It’s a tricky subject that we’re addressing.In terms of tackling inequality the simplistic ideological gap is between a ‘functional’ or individualist approach and a conflict or collectivist approach but there is no one ‘theory’ that all sociologists are willing to agree on.

You’ve had more than five decades in investment. So this experience is crucial in making the cake bigger?

I’m an angel investor who has made a lot of investments across a multitude of sectors, but like the podcast, I’m focusing on providing a bigger slice for everybody, not just the elite.

Even with such an unlevel playing field, there are some wonderful exceptions of entrepreneurs and individuals overcoming adversity. They are triumphed on the podcast and I can feel the landscape changing as innovation, access, and AI technology levels that playing field.

The world needs people who think differently and Making The Cake Bigger is about giving them the opportunity and education.

That’s inspirational, Jeff, thanks for sharing your story with our readers

My pleasure, we all have to work a bit harder now to create a better world for everybody… and to do something about it, not just talking.

Hybr Q&A: Hannah Chapatte, CEO and Founder


Welcome to Mob76 Outlook and our readers, Hannah

A pleasure to be here; thanks for inviting me

So, please tell us about Hybr, I understand you’re solving the ‘Hunger Games’ problem of student renting

Yes. Hybr is a platform that aggregates all available student homes, providing a curated and supportive customer journey for first-time renters.

We describe ourselves as the marketplace of student rentals for long-term and short-term tenancies. Hybr aggregates all available homes (across landlord profiles) and gives young renters the support they need at key stages in their rental journey, while allowing landlords to fill rooms fast with pre-qualified and engaged young tenants.

The motivation hits close to home, coming from my own experience navigating the Hunger Games that is UK student renting.

I launched Hybr out of frustration with the appalling lack of support first-time renters get in the UK and we’re now live across the UK, with more than 130,000 rooms managed by a team of 14.

We already partner with 25 UK universities and are building a product to address a market worth £46 billion alone in the under-30s rental sector in the UK.

What is the current state of play with rents rising everywhere?

This lack of housing support and the financial squeeze with rising rents has cost UK universities more than £13 billion in revenue with the highest dropout rates in 2022; more than ever seen before in the UK.

Universities are a huge contributor to GDP and should be a source of pride for our economy, but the housing crisis is a brand and financial issue for them as well as affecting the mental health of young people navigating their first adult issues and responsibilities.

At the same time, landlords lose out on over £2 billion of rent a year lost in voids due to the inefficiencies involved when trying to let out their portfolios.

We’re seeing a rise of institutional landlords in the UK and a great exodus of private landlords, (copying Europe & the US) meaning institutional landlords are looking for ways to reduce OpEx and build more scalable systems to expand their portfolios with the rising costs of being a landlord.

Walk us through the user experience

A student comes on to the platform, searches for a filter and finds a property to make an enquiry, book a viewing slot, or skip to the offer stage. They will then receive immediate feedback about whether they match what the landlord is looking for.

They will then secure the booking, and be introduced to the landlord with clear next steps where they can request additional services such as bills.

Landlords plug-in via API to upload their listings, we vet them based on compliance documentation, we understand their affordability/referencing checks, and we market their listings.

Landlords plug-in via API to upload their listings, we vet them based on compliance documentation, we understand their affordability/referencing checks, and we market their listings. We only send over pre-qualified tenants ready to move in that match their requirements. We automate void management, and accelerate lease up across their portfolio by offering a connected student marketing and booking journey that prioritises their tenants experience.

What has Hybr achieved to date?

We have helped more than 25,000 students find suitable housing, transforming their rental experiences.

Over the last 12 months, Hybr has experienced substantial growth. The company’s portfolio has expanded more than 350%, growing from 22,000 rooms to more than 100,000 with an additional 100,000 rooms in the pipeline.

Crucially, Hybr has generated more than £15 million for their clients.

How have you funded this impressive journey?

We have evolved from a bootstrapped one-woman band, funded by winning university competitions and grants – to raising a pre-seed round of £975,000 in April 2022, Last year we completed a staggering £3.24 million seed round in November 2023.

How have you found it being a female founder?

There is a disgraceful lack of funding that goes towards women entrepreneurs in the UK, where businesses founded exclusively by women received just 2% of all VC funding in 2022.

Only 30% of senior management positions in Real Estate in the UK are occupied by women and only one in three UK entrepreneurs is female: a gender gap equivalent to 1.1 million missing businesses! In the PropTech founder community, it is mostly men.

Moreover, the property industry has the biggest gender pay gap, so I’m proud to have raised pre-seed and seed as a woman… and what was a very tricky VC climate in 2023.

What inspired you to set up Hybr?

While I was a student at the University of Bristol, I got a First studying Liberal Arts, but more importantly experienced first-hand the anxiety, confusion, and panic of renting as a student.

There were fights between students and landlords, there were stolen deposits, there were drop-outs over mental health issues caused by housing concerns, and there were tears over unknown fines. I knew this was what I wanted to spend my time solving.

What did you do before founding Hybr?

My career started like many university students do, as an intern. As an intern at Lucozade, I worked on the first Love Island campaign where I got to experience targeting Gen-Z for the first-time.

I then went on to work at Africa’s first Unicorn, Jumia (an online ‘Amazon’-esque marketplace), in customer service.  The valuable life lesson of turning a negative experience into a positive one was learnt quickly, after being screamed at Swahili by angry customers.

After leading student ambassador teams at Red Bull and Student High Street while I was studying, I saw how easily brands can mobilise student communities by building great referral networks.

Why do you think you are you better than your competitors?

We are the only platform focused on the first-time renter that is more than just a Purpose-Built-Student-Accommodation (PBSA) aggregator focused on the international student.

This is a young consumer player – we will be the global aggregator of all homes (not just PBSA) for young renters and lock young renters in with our financial support, risk assessment model & all-in-one platform.

We care about the customer experience, and we’re not trying to create a jack-of-all-trades. We want to be the best at matching students to vetted landlords, optimising for a happy tenancy through a platform that cares. We see competitors as partners. Our approach is to add value to the end-user and partner with different players in our ecosystem to do so.

What are your plans for 2024?

Customer acquisition. We want to increase impressions, sessions and enquiries. We need top of funnel demand and supply by growing our student user base and engaging with students and parents.

Moreover, we want to grow our landlord community – onboarding institutional and private landlords. We want to be a household name. We want to tell our story and showcase our student-centric brand, and mission to ensure that every student has the support they need when they rent in the UK.

We deeply care about every student – we care that their individual needs are met, that they find the right house that matches what they are looking for, that they find the right housemates, that they understand the rental process, that they’re never alone no matter what happens before or during their tenancy.

Specifically over the next 12 months, we are on track for 5X revenue growth.

That’s awesome, Hannah, thanks for sharing

My pleasure, I hope your readers find it interesting.


Grapes Q&A – Dan Beasley, Co-Founder


Grapes has done amazingly well, so welcome to Mob76 Outlook and our readers, Dan.

Thanks for having me, looking forward to sharing.

Tell us about Grapes and what you’re doing?

Grapes is the biggest and most successful blockchain project launched in 2023. We launched in the midst of a bear market and saw more than $110 million flow through the project, which was a combination of NFT volume and our token launch.

We are backed by the biggest and most reputable investors in Web 3 including Animoca Brands and we’ve raised $8 million as part of our strategy to be a recognised global entertainment brand.

What type of entertainment do you offer?

We entertain consumers in a number of different ways. We develop exciting and addictive games, build IP, foster an interactive sense of community, partner with huge global brands and create token and DeFi products for the native web3 community.

We like to think we do it differently by creating games content in Web3 and utilising them there, but also taking that content into Web2 and making it highly accessible for everybody.

We aren’t building games and experiences that require huge knowledge, massive gaming PC rigs or numerous wallets and bridges. Everything we do is available in places that consumers are already familiar with and comfortable in using, such as  the Apple Store, Google Play, Roblox, Steam and others.

So you’re a Web3 games company?

Yes, but more importantly, we’re a global entertainment brand that was born on mobile, but is relevant in all forms of entertainment categories.

It’s not just other Web3 projects that are our competitors. It’s any company that offers entertainment on mobile, so it could be King or it could be Spotify or Netflix. All of us are all competing for people’s attention.   

We are building a long-term, trustworthy, sustainable and profitable business model. The Grapes IP is designed to appeal to all age groups and we offer a simple front door into the world of web3 through games, experiences, products, tokens and NFTs.

Where did you get your inspiration for Grapes?

The mobile game Angry Birds back in the late 2000s changed everything for mobile games. It became popular because of its simple, yet addictive, gameplay, fun characters and widespread availability and Grapes is seeking to emulate this. 

The inception of Grapes was born from our years of experience looking at what scales globally in entertainment on mobile in particular combined with what was then the current art style and project thesis in Web3.

We felt strongly that there was a huge opportunity for a fun, playful and entertaining brand to be born in the space that had no limits on where it could develop in the future.

What’s the back story of the company?

Grapes was founded by myself and Ben Cusack, veterans of mobile content, but from significantly different backgrounds. 

Ben started in mobile games in 2004, building content, games and studios for some of the planet’s biggest gaming IP.  He led the Square Enix Mobile Gaming Studio in Europe for more than 10 years, taking mega gaming franchises to mobile, including Tomb Raider, Final Fantasy, Space Invaders, Championship Manager and many more.

I started in mobile in 2006 taking David Beckham to mobile and has more than two decade’s experience in mobile gaming and entertainment and has been integral in taking many influencers and TV brands to mobile for the first time, including David Beckham, Who Wants to be a Millionaire with Sony Pictures, X Factor, Mr Bean and KSI to name but a few.

Between us, they have created more than 500 million downloads and countless No 1 games to our names. 

Where do you think you stand with your competitors?

Our goal is not to smash Web3 lingo at the wider audience. Anyone can play our games. If you are a Web3 fan, you can connect your wallet and get various unlocks (special tournaments and so on). Also, soon players will be able to use $GRAPE to play each other.

In Web3 in particular we would count Pudgy Penguins as best in class as of today. Alongside elements of Yuga (BAYC / MAYCprojects, Memeland and Mocaverse). 

But when it comes to our gaming infrastructure, we are miles ahead of our Web3 competitors. We have four games in the market already and decades of joint experience on how to scale these.

Grapes was designed with product expansion in mind and we built our team ahead of launching. Other less thought-out projects from potential competitors are now struggling. Their strategy of NFT collection first saw huge initial success in that space, but are now backpedalling to create utility with no previous experience.

Web3 content seems to have hit a significant bump in the road, what are your thoughts on the market?

Web3 and crypto is going through a transitional period, from its dark underworld reputation to FTX headlines of chicanery and fraud to a need for a more regulated industry, but the crypto winter is thawing and arguably, we’re in the early stages of the bull market.

Bitcoin ETFs have dominated both industry and retail news over the past few weeks and have opened a huge new market for potential investors. Consumer interest is building again in these sectors with positive global sentiment moving apace.

We built in a bear market preparing for a bull market and we believe that this strategy will enable us to grow and scale rapidly throughout 2024.

Exciting times, thanks for sharing with us

My pleasure. Looking forward to catching up in 12 months’ time in early 2025.

PlanetPlay Q&A – Rhea Loucas, Founder and CEO


Hi, Rhea, welcome to Mob76 Outlook and its readers

It’s a pleasure to be here, thanks for inviting me.

Let’s go straight in. Do you think we have hit a tipping point with climate change?

Yes. We are at a tipping point, in both good and bad ways.

2023 is the hottest year in human history. In September 2023, the temperature was roughly 1.75° warmer compared to the pre-industrial period. That means we have officially missed our goal for the first time. Although we can’t say we are completely doomed, the situation is very urgent.

If we look at this concept ‘carbon budgets’, it refers to the total amount of carbon dioxide emissions that can be released into the atmosphere while still limiting global warming to a specific target, such as 1.5°, each passing year of delayed action reduces the available carbon budget and increases the difficulty of achieving long-term climate goals. Tragically, the clock is really ticking.

On the other hand, we have seen some positive signs that our decades of efforts are starting to see some resutls. For example, for the first time in history, we have seen clean energy investment surpassing the investment into oil production, this year, 2023. We have seen more young people speak up about their concern on this topic, the issue has received a lot of attention compared to before.

However, the speed of global warming hasn’t slowed down. We have more to do but we don’t have much time. We are at a juncture now. Our future depends on our choice today.

Please explain to our readers what you mean by your term ‘passive activism’?

This is an interesting term, how can you be an activist but at the same time being passive? It sounds contradictory but actually not. “Activism” here means as long as you care about this issue, you want it to be solved, you are one of us, actively want the climate change issue to be solved. “Passive” here is the “how” you achieve this.

Have you heard about this word “climate anxiety?” I think we all have this symptom. We want the world to be better and want the climate challenge to be solved, but we don’t know how to get involved, what we can do, stop using plastic cups, seems so far away from contributing to reducing 52 billion tonnes of carbon emissions every year. We feel anxious we might not be able to do what climate activists require us to do, we might not be able to give up our life and family for the sake of our planet, although we know we all have the responsibility to save it. We are here to solve this problem.

At PlanetPlay, our mission is to allow anyone, anywhere, to easily take climate actions by doing what they are already doing. What we mean is if you need anything, buy it from PlanetPlay website, it will be at the same price, but we take part of the money to help fight climate change. How? By investing directly into those projects that can reduce CO2 emissions. You can track your impact made by your purchase, you are a “passive activist” here to help the planet.

For example, PlanetPlay starts with helping gamers achieve this, all the game purchases on the marketplace are directly funding our project in Kenya – the Hongera Clean Cookstove project, helping the local families live a better life and preserve the forests in Mount Kenya region.

What other climate change initiatives is PlanetPlay involved in?

PlanetPlay is actively involved in many climate related initiatives. Apart from Hongera Clean Cookstove project, we are also partnering with other amazing NGOs on initiatives that can clean up the environment, and also partnering with organizations like UNDP to understand young generations’ view on climate related topics, and inform the policy makers to make better decisions.

One of the core activities PlanetPlay does is to partner with game companies and creating in-game “green activations” together. For example, we create special in-game challenges that focus on spreading green messages to players, as well as special in-game assets that players can purchase, and part of the revenue can be donated directly to the green projects we do. There are more than 3 billion people in the world playing games, the power is massive here. By engaging with PlanetPlay, players can be “passive activists” on solving climate change issues easily.

Can you foresee a future where every global transaction contributes a micropayment towards climate change?

Yes and this seems natural to us. We are facing an issue that is at a scale that we have never seen before, and equally we need a solution at the same scale. If we want to engage everyone on this planet to join us on this journey, we believe allow everyone to become “passive activist” is the way.

McKinsey has done a study on how much we need to spend to transit the world economy to Net Zero, that could be used as a rough estimate to represent how much we need to solve the climate change problem.

The answer is an eye-watering price – 9 trillion dollars every year all the way till 2050. If you don’t really understand how much money is 9 trillion dollars, it is roughly 8% of the global yearly GDP. That is what we need. So we do see a future where every global transaction contributes a micropayment towards climate change, that perhaps is the most straightforward way to solve the problem.

All media such as TV and movies are ‘warming’ to featuring climate change. Why is the games industry more important?

Games are the media of today. It has already been bigger than the film and music industry combined for a few years. There are more than 3 billion people in the world nowadays playing games. What makes it more unique is games talk to young generations.

Before we call it “climate change”, it was called “global warming”. The issue has been around for more than 20 years. Climate change, eventually, will impact the young generation much more than our generation, if we don’t act fast enough now, so it is also not a surprise that young people are the ones at the front line of making changes.

However, we as human beings have seen drastic change in the past 20 years on technology, the way we live, the way we get information, the way we entertain ourselves… perhaps more than the last 50 years, thanks to the exponential growth of technology. So why do we expect young people to take the old method to fight climate change? We need a new method, the younger generation need a new method, and that is through games.

There was a lot of noise at COP28. What did you make of it?

It is complex, but also not unexpected. There is something achieved, for example the establishment of a loss and damage fund, and more financial support to private sector green investment, but I think it is not enough.

It will be interesting to see what happens next at countries’ level, as even though it is “historical” that the summit reached a kind of agreement where the majority of the countries accepting fossil fuels were the main climate problem, and agrees to “transit away” from it, but it does give countries freedom to “choose the path”.

I worry, this will again be the same story, the action and words will have a huge gap, when politicians are struggling balancing short term benefits and long term critical goals, they will eventually still choose the short term benefits. We have seen this too many times, and unfortunately history always repeats itself. That’s why I see it more as a wakening call, we need concrete action, if we really want to solve this problem, rather than just relying on words and talks.

Do you think we can still save the world?

Yes I remain positive on this question. One story I always tell people is to look back in the 80s how we solved the ozone layer depletion crisis. If you are a bit young you may not even know that once upon a time there was a big hole out there on our ozone layer. I see that as a testament to humanity’s capacity to act swiftly for a collective goal.

In 1987, the Montreal Protocol was signed, this international treaty aimed to phase out the production and consumption of ozone depleting substances, and the global response was rapid and decisive, with amendments strengthening the protocol over time. That has proved that we have the ability to solve a global crisis if we really put effort and actions in.

Although the climate crisis is a bigger and more complex issue, what it needs is no different. We are just lacking a way to engage both public and private sectors, to take actions together. So that is what PlanetPlay is focusing on, we envision a world where taking actions to fight climate change doesn’t have barriers, thus we can still save the world by doing it as fast as possible.

That was awesome, Rhea, a lot of food for thought. Thank you for sharing.

It was my pleasure. There is a lot of work to do and we’ve only just started.

EasyTranslate Q&A: Frederik R. Pedersen, CEO


Welcome to Mob76 Outlook, Frederik. Please tell us about EasyTranslate

Thanks for the invitation. We enable customers to create and translate quality content at half the price of any other service, by enabling generative AI and LLM technologies. As a result of generative AI platforms such as ChatGPT, the translation industry is about to change forever.

We believe that combining AI-GC with ‘humans in the loop’ will enable businesses to create company-specific language models in any language. We won’t translate anymore, we will do ground-up content creation in any language.

We make complicated AI/LLM technologies accessible to everyone, so that customers can utilise the latest AI-technology hassle-free in their content process without any need of prompt-engineers or machine learning engineers.

This enables the customers of any size to communicate engaging content in any language in a single infrastructure that is scalable and future proof.

Wow, that’s a big change, you sound like you’re ahead of the curve

ChatGPT and other AI-GC models are the biggest hype since the start of the internet. Already, 100s of start-ups are getting built, but what it takes to add real and unique value to the customers is still not 100% clear.

Current models are still general in its wording and would need training for each customer to learn their language and by then create real value.

We have created one flow for all of a customers’ content, so they can make engaging content that is optimised towards SEO and we train on the human edits so they can stand out in this content-overload world.

Moreover, we’ve recently reached the finals of the LocWorld Process Innovation Challenge, a highly prestigious competition that awards the most innovative companies in the localisation industry. The winner will be unveiled in Malmo next month.

You recently raised your first funding for Easy Translate?

We decided that we wouldn’t go through the normal investment cycles and bootstrapped the company for a decade. However, as the industry was being fundamentally changed by generative AI products, we raised more than $3 million in January this year.

The funding coincides with the launch of an innovative integration of LLMs that provides automated content generation and translation services. The new funds create room for further development of the new functionality and add to the ambition of accelerating EasyTranslate’s organic growth. In addition, this strategic partnership enables EasyTranslate to grow its market share by realising strategic acquisitions.

We believe that training customer specific LLMs by including copywriters in the loop in any language enables a better and more localised content output which will increase customer engagement and improve organic search ranking.

By challenging the current state of translating content we will see a major shift in the industry towards generating content with trained LLMs within the customers tone of voice and question the need of translation in many marketing content aspects.

From the fine-tuning of GPT-engines, EasyTranslate is planning to build out their own infrastructure of mini-LLMs trained on customer level to reach better levels of accuracy and less hallucination than using OpenAI’s GPT4 out of the box.

What about the early days of the company?

EasyTranslate was founded in 2010 as an online translation agency. We were recognised as one of the fastest-growing companies in our industry in our first 6 years and the youngest company to enter the list of 100 biggest Language Service Providers.

The industry was facing major pressure on pricing as all language service providers sell words and have a mark-up on the freelancers.

In 2020 we decided to do a full pivoting of our market positioning and decided to build our current platform solution where we give away our marketplace of verified freelancers and seamless training of AI enabled in a software that streamlines all those content processes across platforms.

How long have you been in business?

We are a small Danish startup in Copenhagen. We serve customers from 21 different countries across three continents and our tech team is located in Skopje, Macedonia. We have more than 10 years’ experience in running marketplaces with a mission to make custom language accessible for everyone for free.

We will do this by enabling AI-GC training on the fly from the edits human copywriters are doing. These trained models can be used cross-service, which means they will also do foundation for customer specific machine translation when needed. Two birds, one stone.

We have taken all our knowledge from creating a quality marketplace for localisation and content creations in combination with AI-technologies. We will be the first company to support ‘out of the box’ AI/LLM learning from edits that creates customer-specific models in any language.

These models will work cross functionally, so that customers have the ability to increase quality in both AI-GC and machine translation. The technology will be tailored to create SEO content as well.

We grew our SaaS business by 250% from 2021 to 2022 and we are expecting to reach the same level of growth in 2023. We are handling more than 11,000 projects and more than six million words per month.

What is the problem EasyTranslate is solving?

Quality multilingual content at scale. We are creating more content than ever before. From 2020 to 2022 the global online content grew by more than 50% (33 zettabytes

It’s the closest to an infinitive amount of content as 1 zettabyte is equal to 1 billion terabytes. One terabyte is equal to 83 million pages. To stand out in the content overload, we have to create quality content that is worth engaging with and not ‘just content’.

Please walk us about the user experience

We have put our faith in a product-led growth strategy. This means, we are obsessed with the user experience from sign-up to creating the WOW moment. We provide our product as a Free/Freemium offering, so all users can expect to see value before they need to pay for our service.

We have around 300 company freemium signups monthly and they have the full self-service option to build their team of freelancers, integrate plug-ins to their CMS, PIM or directly to their Github repository to ensure the content flow runs smoothly and automatically without human interaction.

Customers can get started on a paid plan within our product without any interaction with sales reps. Starting price is 25 Euros per month for the annual subscription option.

We are educating customers about creating content in any language from ground up instead of translating content every time. One of the biggest challenges in the translation process is “garbage in, garbage out”.

The problem with low quality translation is often based on low quality source content. The end goal is to exit to an AI-GC or LSP, so we will need to make them aware and recognise that they need us to continue delivering value to their customers.

Why are you better than the other guys and who are your competitors? 

We are the only one combining the ‘Human in the loop seamlessly and at a cost price’ that enables the seamless build up of a custom AI that is future-sustainable and makes our product critical infrastructure for our customers.

Easytranslate is up against potential competitors for free/cheap Machine Translation such as Google Translate, DeepL, Microsoft translate or Language Service Providers including LanguageWire and TextMaster. Then there’s translation management software such as Lokalise, Crowdin and Phrase.

But more recently, our real competitors are major generative AI tools, such as

Thanks, Frederik, it looks like great days are ahead for EasyTranslate. Prepare yourself for a trance of inbound from potential acquirers!

Thank you, Monty, a pleasure to have shared with your audience.