BOOK REVIEW: The Industries Of The Future – Alec Ross

Future industries are the subjects of Ross’s eponymous book and the outlook isn’t looking good for anybody who was brought up in the analogue past.

futureFirst were the musicians, journalists and writers whose livelihoods were destroyed by digital, the next wave will see translation and driving careers destroyed and after that, it will be everything else.

Ross knows what he is talking about after his time in the White House as a Senior Advisor on Innovation to Hilary Clinton and this book is a worthy addition to the near-future canon. The Industries Of The Future.

The blurb talks of his travels that took in more than 40 countries and a million miles, but this is incidental to the stories within. Ross writes well on what he knows and, like an expensive consultant, he knows a lot about a lot.

For those who read such books, there is little here that is new. Most observers know that the next ten years will pick up on the disruption the internet has wreaked over the past two decades. Even so, for those who only know a lot about particular subjects, this book will serve as a decent reference book to their knowledge-gathering

If it wasn’t for Private Eye we’d be morons like the rest of them

Earlier this week my fortnightly copy of Private Eye came through the post and I sighed, rather like a Labrador after it has just pilfered some pig belly crackling.

Like many others I was always minded of Private Eye‘s genius whenever I watched Have I Got News For You or saw the magazine at an airport or railway terminus. Now, thanks to my mother-in-law’s largesse I now receive 26 copies a year.

It is more British than James Bond and even though they turned me down when I offered to work as an intern, I love it more than just about anything else because it reminds me of when journalism was great.

In many ways it is how the Daily Mirror was before Maxwell took over and sidelined the likes of John Pilger and Paul Foot (the latter carried on writing for the Eye and is buried, somewhat bizarrely, opposite Karl Marx in Highgate Cemetery).

The Mirror broke stories such as the killing fields in what was then Cambodia, had a quizword that would challenged Rubik and even reported on sport without being *too* sensational. I used to read it in conjunction with The Guardian and thought I had most information bases covered. Ah, youth, youth, youth.

Nowadays the reason Private Eye is so wonderful because it mixes the truly dull with satire and (for God’s sake) it still uses more than one cartoonist. I’m not overly fond about the machinations of dodgy councillors in Rhyl or somewhere, but I know it’s as important as busting bigger Parliamentarian fish.

Hopefully, now that Newsweek has mutated into a digital-only magazine, Private Eye can take over the airport stationers’ plinths that the former used to occupy and long may it live, as long as sentient people still need news. SUBSCRIBE NOW!

But not it is not only Private Eye that is keeping up great journalism, I found out something interesting yesterday about the New York Times. Apparently they only engage journalists on one-time 18-month contracts, ensuring that its journalism is fresh and its writers do not become too complacent.

That sends out a message and editorial of hope that the world’s publishers still take this game seriously.

Perhaps the future will see many more Martha Gellhorns than Piers Morgans and reporting on how we behave takes its rightful place at the centre of our civilisation…. fingers-crossed.