UK social shopping site Styloko appoints new CEO

Shannon_EdwardsIncreasingly influential London-based social shopping site Styloko has appointed Shannon Edwards as CEO for global business.

Styloko is a digital shopping tool/service that learns what customers like as they browse and then presents the items and the styles they want to see. Styloko uses advanced algorithms to build a fashion portrait and then curates an infinite personalised stream of products for customers.

The company’s customers can add products to their virtual boutiques either from Styloko’s own website, which aggregates almost 700,000 products from most major UK retailers, or from any other site across the web – simply by using their browser button. Continue reading

How does the growth of your startup compare with Facebook?

startup_facebookThis is a little silly, but might be an app worth looking at if there are companies out there who want to measure the growth of their startup against behemoths such as Facebook, eBay and Match.com

The My Startup Story app has been developed by ‘insurance specialists’ Jelf Small Business that allows companies to compare and graph their employee and revenue growth, which can then be shared to other social channels such as Twitter. Continue reading

Three things that need to happen before mobile couponing kicks off

Today’s shoppers are more promiscuous than ever.  The double-dip recession is putting customer loyalty under sustained pressure as shoppers expect extended sales or short term deals on a range of products on and off the High Street. Continue reading