Little Grey Cells #9… Google’s Chrome Web Lab experiments and dazzles

Steve Vranakis is Creative Director at Google Creative Lab for EMEA

What is the Chrome Web Lab?

Web Lab is a series of real world Chrome experiments that bring the workings of the Internet to life, with the goal of inspiring people on the possibilities of the Web. Everything on offer in the Science Museum in London can be accessed online from anywhere in the world here

How long has the Chrome Web Lab been in development?

Web Lab has been in development for more than a year. The first phase involved a huge amount of research and development, scoping and iterating as many of the experiments on show have never been attempted before. Continue reading

Little Grey Cells #7… Audiences want things faster. A one-way communication broadcast doesn’t deliver on that

Simon Gunning is Global Head of Digital Media and Technology at advertising agency Bartle Bogle Hegarty (BBH). We catch up with him, taking a good look into his Little Grey Cells…

When did you first get into tech?

I worked in the record business for long time, managing record producers and artists, and it was clear that it was an industry that was getting into trouble. At the same time, billions of pounds were spent trying to prevent the Y2K disaster, and the dot com bubble was growing. So I went to work for a company called Flextech television, which became Virgin Media television.

Quite extraordinarily I was appointed head of business development, and my job included setting up web sites for the four biggest channels in pay TV at the time. I had to set up their presence online, in mobile telephony and red button interactivity, which was seen to be the future of the world as we then knew it. Continue reading