Android, not asteroid, sees explosion of commerce apps

AsteroidThe use of functional apps, which allow consumers to make purchases or conduct banking transactions, is growing faster among UK Android smartphone users than the use of gaming or ‘fun’ apps.

According to Global Information company Neilsen, seven of the 15 major apps experiencing the fastest-growing usage are commerce apps. These include apps used to buy digital products, general retail products, and experiences through social commerce. Continue reading