A group of global tech companies has thrown its weight behind an initiative to promote awareness of the booming technology sector in Ireland.
Companies involved include Facebook, Google, Microsoft, Oracle, Symantec, Twitter and Intel. Despite the economic downturn, Ireland’s technology sector has continued to grow with more than 74,000 employed directly and more than 200,000 indirectly. Continue reading
Another week, another social media screw-up. When will brands and people ever learn? The social network is a public entity and has to be respected as much as any other channel that has an audience.
The list is endless of how companies treat social media as a place to show off about their brands, believing the world loves them as much as they love themselves. This is certainly not the case with many brands and boy is it easy to engage a ‘hater’ audience. Continue reading
Like most dark-haired* people with blue eyes, I love Ireland and the romantic bones it rattles in my soul, so this week’s invitation to do a keynote at the annual Dublin Digital Summit was accepted eagerly.
The keynote went down well, people were interesting, funny and always up for a drink… and there was great stuff shared by delegates and presenters. However it was the peripheral conversations that defined my trip because Ireland is royally screwed. Continue reading
Like most dark-haired* people with blue eyes, I love Ireland and the romantic bones it rattles in my soul, so this week’s invitation to do a keynote at the annual Dublin Digital Summit was accepted eagerly.
The keynote went down well, people were interesting, funny and always up for a drink… and there was great stuff shared by delegates and presenters. However it was the peripheral conversations that defined my trip because Ireland is royally screwed. Continue reading